wismo tracking system
Source: freepik.com

Top 5 Innovative Technologies Reducing WISMO Calls in 2024

The phrase “Where Is My Order?” (WISMO) is ubiquitous in customer service centers across the globe. It represents a significant portion of customer inquiries, often tying up resources that could be better utilized addressing more complex issues.

As we advance into 2024, several innovative technologies have emerged to drastically reduce the volume of WISMO calls. This blog post explores the top five technologies making significant impacts, ensuring customers have immediate and accurate updates about their orders.

1. Advanced Real-Time Tracking Systems

tracking on mobile apps
Source: freepik.com

As the backbone of reducing calls, advanced real-time tracking systems like WISMO offer a comprehensive solution that enhances transparency throughout the delivery process. One of the most transformative features in logistics technology is detailed GPS tracking.

This technology allows customers to see the precise location of their package in real-time. Not only does it provide peace of mind, but it also significantly reduces the need to call customer service for updates. By integrating GPS data with mobile apps, customers have 24/7 access to the status of their shipments, down to the minute details.

Enhancing GPS capabilities, predictive analytics uses historical data and machine learning to forecast delivery times with remarkable accuracy. This tool helps in setting realistic expectations by informing customers of potential delays due to weather conditions, traffic, or other logistical challenges before they become an issue.

Predictive analytics not only improves customer satisfaction but also minimizes the frequency of WISMO inquiries by preemptively addressing potential concerns.

2. AI-Powered Customer Service Chatbots

ai chatbots
Source: freepik.com

Chatbots are configured to provide instant responses to customer inquiries, including WISMO. Using natural language processing (NLP), these chatbots can understand and respond to customer queries in a conversational manner. This immediate interaction ensures that customers receive quick answers about their order status, reducing the need to escalate to human agents.

3. Enhanced Communication Platforms

Modern communication platforms consolidate interactions across email, SMS, social media, and chat services into a single, unified interface. This integration ensures that customers can receive consistent updates on their preferred platforms without needing to make a phone call. It allows for smoother communication flow and a better overall customer experience.

4. Blockchain Technology for Supply Chain Transparency

Blockchain creates a decentralized ledger that provides immutable records of every transaction within the supply chain. This means that every step of an item’s journey is recorded and easily accessible to customers, giving them confidence in the accuracy of the information provided and reducing the need for verification calls.

The inherent security features of blockchain also ensure that data cannot be tampered with, building trust and further reducing the need for order confirmation calls. Customers feel more secure in the knowledge that the information they receive is both accurate and secure.

5. IoT and Smart Packaging

monitoring condition
Source: freepik.com

IoT devices can monitor conditions such as temperature, humidity, and handling, which are crucial for sensitive products. This real-time data is accessible to customers who wish to monitor their products’ condition throughout the delivery process, significantly reducing the need to inquire about product status through customer service.


In conclusion, these five technologies are at the forefront of transforming customer service in logistics. By reducing the need for WISMO calls, they not only enhance customer satisfaction but also allow businesses to allocate their resources to more critical areas, fostering a more efficient operational environment.

About Ivan Hancko

Ivan Hancko

Check Also

How Battery Choices Influence Golf Cart Customization and Performance

Golf cart customization is becoming increasingly popular among golf enthusiasts looking to personalize their carts …

Leave a Reply

Your email address will not be published. Required fields are marked *

73  −    =  70